A small teamwith a clear point of view.

What we believe.

Four principles we bring to every room, whether it lasts forty minutes or seven weeks.

  1. Ask the right question.

    Agree what needs deciding before searching for answers.

  2. Show the thinking.

    Put the evidence, assumptions and different views on the table.

  3. Your team decides.

    Make the reasoning, responsibilities and remaining uncertainty clear.

  4. Put it to work.

    Agree the next actions and when to review progress.

The Good Ideas Club podcast artwork with hosts Alex Bezuidenhout and Dan Wood
Dan Wood and Alex Bezuidenhout, co-hosts of The Good Ideas Club.

The people behind INSO.

Dan Wood
Founder
Alex Bezuidenhout
Co-Founder

We work with a wider community of leaders, innovators and specialists who bring different experience to the question in front of your team.

Explore the community

Beyond client work.

Where we work.

  • Guernsey
  • London
  • Prague

What are you working through?

Bring the decision, team or change you are responsible for. We can start with what is happening and find the most useful next step.

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