Two founders. One product direction.
- Client
- Trainerfy
- Sector
- Fitness technology
- Engagement
- Founder alignment sprint
- Year
- 2021
- 2 founders
- A shared vision, feature set and development roadmap

The question.
Trainerfy, a Guernsey Digital Greenhouse finalist, was developing an app to connect personal trainers and their clients. Before moving further into development, its two founders needed a shared view of the product.
What we did.
INSO helped the founders examine their assumptions, clarify the core problem and agree a shared product vision.
The sprint translated that direction into a clear feature set, a unified user journey and a development roadmap, reducing the back-and-forth around what to prototype next.
Shared direction before the next build.
The founders left with a shared product vision, a clear feature set and a roadmap for development.



